This week, Instagram launched profile “Badges”. Per Instagram, Instagram badges are to “help you link to and promote your Instagram web profile.”
Remember when I discussed Instagram’s profiles would probably be a way for them to monetize business profiles in the future?
Any user (specifically, businesses) can select an Instagram badge size and then add that badge to their website, blog or anywhere that they want to link to their Instagram web profile.
How to Get An Instagram Badge for Your Website
There are two ways to access Instagram badges:
- Navigate to your Instagram web profile page. Click on your username to access the drop down menu and choose “Badges”
- Visit instagram.com/accounts/badges
Instagram Badges for Businesses
To create a badge for your brand or business:
- Make sure you are logged in online to the brand or business account.
- Select the badge you’d like to use, copy the code and paste it into your site.